
Beat the heat
Athletes are hot. Sweaty hot that is.
Sometime this job really does have its perks. Like directing your childhood sports hero in a piece about hydration and calendars. Huh?
In this years Gatorade Beat the Heat video Peyton Manning channeled his inner ‘creative director’ recruiting athletes to participate in Gatorade’s 2020 heat safety calendar featuring sweaty hot athletes, in an effort to educate athletes, coaches and parents on the importance of hydration and heat safety. We traveled around the country to film some of the best athletes such as Serena Williams, Jayson Tatum, J.J Watt and Katelyn Ohashi bringing on the heat in this behind-the-scenes look at the making of the calendar.